Course Provider
What will you learn in Digital Marketing course?
Digital Marketing Foundation Course is a mandatory skill for a large number of professional roles in the industry today in departments such as Marketing, Public Relations, Branding, and HR. With the knowledge of Digital Marketing, you can Expand Your Business, Start an e-Commerce Store, Be a Freelancing Giant, Set up a Website for Regular Passive Income, or you can UpSkill your Profile and grow in your career.
In this course, you will find seven chapters where you will learn about
- IT Marketing
- Search Engine Optimization (SEO)
- Email Marketing
- Social Media Marketing
- Content Marketing
- Search Engine Marketing (SEM)
- Mobile Marketing
Tools Introduced During the Course
- Facebook Ads Manager
- Google Analytics
Digital Marketing Foundation
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Skill Type
Emerging Tech
- Domain
Web, Mobile Development & Marketing
- Course Category
Foundation course
- Certificate Earned Joint Co-Branded Participation Certificate
- Nasscom Assessment Available
- Course Covered under GoI Incentive
Yes
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- Course Price
INR 5,000INR 1,000till 17th March 2023
- Course Duration
38 Hours
- Course Price
Why should you take in Digital Marketing course?
Learning Outcome:
- Traditional Marketing & IT Marketing differences
- Organic Search Versus Paid Advertising
- On-page & Off-page optimization
- E-mail marketing and its applications
- Popular Social Media platforms
- Content for different social media platforms
- Search Engine Campaigns
- Basics of shopping campaigns
- Mobile marketing campaigns
Who should take Digital Marketing course?
- Marketing Professionals who wish to upskill themselves for career growth.
- Professionals in other job roles wanting to explore career options as a digital marketer.
- Business Owners & Entrepreneurs wanting to promote their business online.
- Students & Freshers planning to start their career.
- Professionals who are curious about knowing the reason behind digital marketing demand.
Curriculum for Digital Marketing Course Online
Digital Marketing Foundation Course is a mandatory skill for a large number of professional roles in the industry today in departments such as Marketing, Public Relations, Branding, and HR. With the knowledge of Digital Marketing, you can Expand Your Business, Start an e-Commerce Store, Be a Freelancing Giant, Set up a Website for Regular Passive Income, or you can UpSkill your Profile and grow in your career.
In this course, you will find seven chapters where you will learn about IT Marketing, Search Engine Optimization (SEO), Email Marketing, Social Media Marketing, Content Marketing, Search Engine Marketing (SEM), and Mobile Marketing:
- The landscape of Digital Marketing
- Digital Marketing for various Businesses (B2B, B2C)
- A study of the various definitions of Marketing
- Brand Positioning
- User Journey
- Answers to most commonly asked questions on Digital Marketing
- Consumer trends on the internet
Tools you will learn in Digital Marketing course
In the Digital Marketing Course, you'll gain proficiency with essential tools. These tools empower you to analyze, strategize, and execute effective digital marketing campaigns.
- Digital Marketing
- Online Marketing
- Internet Marketing
- e-Marketing
What to Expect from the FutureSkills Prime digital marketing course:
Prepare for an immersive and comprehensive learning journey with the FutureSkills Prime digital marketing course. As you embark on this educational adventure, you can anticipate gaining a deep understanding of the multifaceted world of digital marketing.
The course will cover a wide spectrum of topics, including search engine optimization (SEO), social media marketing, email campaigns, content creation, analytics, and more. You'll not only learn theoretical concepts but also engage in practical exercises that mirror real-world scenarios, enabling you to apply your knowledge effectively.
Hands-on experience will be a cornerstone of your learning process. You'll work with industry-standard tools and platforms such as Google Analytics, SEMrush, social media management tools, and email marketing platforms. This practical exposure will empower you to strategize, execute, and measure the success of digital marketing campaigns.
Guided by experienced instructors and industry experts, you'll explore case studies and relevant examples that showcase the nuances and challenges of the digital landscape. You'll have the opportunity to collaborate with fellow learners, fostering a dynamic learning environment that encourages the exchange of ideas and insights.
By the end of the course, you'll have developed a well-rounded skill set, equipping you to navigate the ever-evolving digital marketing ecosystem confidently. Whether you're an aspiring marketer, entrepreneur, or professional looking to expand your skill set, the FutureSkills Prime digital marketing course promises to be a transformative experience that empowers you to thrive in the dynamic world of digital marketing.
FAQs
The "Digital Marketing Foundation" course is a comprehensive online program offered by FutureSkills Prime, aimed at providing participants with a solid understanding of key digital marketing concepts and strategies.
This course is designed for beginners, students, professionals, entrepreneurs, and anyone looking to grasp the fundamentals of digital marketing to enhance their online presence and business strategies.
The curriculum covers a wide range of topics, including:
Introduction to digital marketing
Search engine optimization (SEO)
Social media marketing
Email marketing
Content creation and strategy
Digital advertising and analytics
Completing this course offers several advantages, including:
A strong understanding of digital marketing principles
Enhanced ability to create effective online marketing campaigns
Practical skills in utilizing various digital marketing channels
A stepping stone for pursuing more advanced digital marketing training
Yes, participants who successfully complete the "Digital Marketing Foundation" course will receive a certificate. This certificate recognizes your achievement and understanding of fundamental digital marketing concepts.